Monthly Archives: May 2013

Do you have what it takes?

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Check  your Skills here

Real Estate sales can be a challenging and rewarding career.  There is a saying in Real Estate, your worth as much as your willing to work.  So you can make as little or as much income as you can imagine all you have to do is put in the work.  Sounds easy, but it’s not always easy.  Having the right skill set is very important to your success.  How do you know if you have the right skills?  You take our Assessment Quiz.  It will outline your skill set as it relates to a successful Real Estate Career.  Where your strong skills will be reinforced and your areas where you might need a little help will be supported with training to help you succeed.

The way business is conducted in the real estate industry has certainly changed with the advent of the Internet and new technologies and consumers now know more about the home buying and selling process than ever before.

During this 25 minute interactive assessment, a moderator will guide you through a typical sales process as you interact with a young couple looking to purchase a home. This assessment will track the following key sales skills:

  • Building Rapport and Acquiring Information – can you build a relationship and establish trust?
  • Listening and Comprehension – can you consult and qualify your buyers?
  • Managing the sales process – can you move the clients towards the right action at the right time and keep the sale moving?
  • Closing Skills – can you close the sale and help your buyers find the right home?

Once you have completed the assessment, you will receive a personalized report outlining your skill set. Better Homes and Gardens Real Estate Sonoran Desert Lifestyles Broker/Owners can use this information to put in place the right training and coaching programs to help you to launch or grow an existing real estate business.

You may be tech savvy but in order to be successful in real estate sales there are still certain basic skills you need to have. Click Here to see if you have the sales skills necessary to grow a successful real estate business.

Why you want to be a REALTOR NOW!

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Why is NOW the right time to become a REALTOR?

The Housing Industry is well past the bubble and there is a pent up desire to own a home.  Millions of people suffered through the downturn and are ready to make a change.  Equally important is the fact that the population is changing.   As the Generation X & Y age their desire to own a home becomes very important to their social status and their feeling of success.  Although Millions of people have lost their homes, we will see these people moving back towards Home Ownership.  Depending on their situation we may see large numbers entering the buying side within the next 3-5 years.  What we find to be very exciting is the Generations X & Y along with the Millennial Generation.

These Generations of future Home Buyers will make a significant impact into the Housing Industry in the coming years.  These Generations are very well informed, they understand how to find information and navigate the online business of Real Estate.  They are assertive and aggressive to achieve their goals.  In fact 75% of Generation X & Y individuals believe that Home Ownership is an indicator of their Success.  A Recent Better Homes and Gardens Real Estate national survey found amazing information about these future homebuyers.  This information is critical to your success as a REALTOR.  Before helping your client, you must know who your client is.

At Better Homes and Gardens Real Estate Sonoran Desert Lifestyles we know who our Clients are, and how our future Clients are, we can help you to learn the best practices to communicate with and reach tomorrow’s homebuyers.  Did you know that the Gen. X & Y individuals will sacrifice to own a home?

62% are willing to Eat out less often to save money

40% are willing to work 2 jobs to achieve their goal of homeownership

23% are willing to move back to their parents home to save

Learn more about these future homeowners by watching this short video, then call us to set up an interview

Qualities of a Great REALTOR

546918_10151082911567315_252849283_nThe most common question asked by people considering a career in real estate is, “What are the qualities of a great real estate agent?” (Okay, maybe that’s the second question after “How much money can I make?”)

  • Let’s look at the typical qualities of top-producing real estate agents:
  • Hard working
  • Goal-oriented
  • Persevering
  • Technologically proficient
  • Self-motivated
  • Ambitious
  • People-oriented
  • Flexible
  • Attentive
  • Willing to learn
  • Service-oriented
  • Confident
  • Communicative
  • Organized

The one common denominator that all successful agents share regardless of age, background, or previous experience is attitude. Successful agents have an attitude of success. The right frame of mind allows them to overcome any obstacle in order to meet their objectives with dignity, grace, and professionalism, while having fun and enjoying life at the same time!

As for the money question, the rewards of a real estate career do include a potential for high earnings. Your income directly reflects your efforts but successful agents will tell you that status in the community, autonomy, flexible schedule, helping people, the intellectual challenge, and the satisfaction from those accomplishments are equal to or greater than the financial rewards.

Do some research on becoming an agent now by trying our Career Center Tools, take a test drive by utilizing the tabs at the top of this page, where you can:

  • Play the role of an agent.
  • Interact with virtual clients interested in buying or selling property.
  • See how you measure up to the top performers in the industry.

Good Luck and we hope to hear from you soon.

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